Located in downtown Red Bank, NJ, Rue Royale Couture is a boutique devoted to special occasion evening gowns and cocktail attire. Our evening wear collection includes a number of contemporary styles that are stunning from Pageants to Prom with intricate Swarovski® crystal beading, rhinestones, lace, and feather accents. Rue Royale Couture offers a wide variety of mother-of-the-bride dresses, designed for the sophisticated and fashionable individual. We also carry a full line of upscale and classic gowns for that special event, ball or gala. Whether you choose one of our designer dresses or have a custom look created, Rue Royale Couture is dedicated to your personal shopping experience.